We create
streams of whip-
smart copy

Most words are filler nowadays. In our hands, they’re crisp engines of strategy that can deliver lasting customer relationship online and offline.

Web copywriting services that drive business growth

Having a professional website copy is an essential aspect of building a strong online presence. It acts as a bridge between your business and your target audience, leading them to make purchases, contact your company, or visit your physical store.

To create compelling copy that connects with your readers and ranks high in search results, it's crucial to invest in the services of a skilled website copywriting agency.

At Soscify, we have many years of experience providing top-quality website copywriting services to companies worldwide. Our team of writers comprises professionals with diverse backgrounds, including technical and non-technical fields, which ensures that we deliver copy that is both persuasive and accurate.

To learn more about our industry-leading website copywriting services, please feel free to call us at +234 704 4631 422 or contact us online to discuss your copywriting plan or idea for your business.

Who needs website copywriting services?

Website copywriting services can be beneficial to businesses of all sizes and industries. Any business that aims to attract and retain visitors, improve search engine rankings, and convert visitors into customers can benefit from professional copywriting services.

Investing in high-quality website content can significantly impact how your business is perceived online. With effective messaging, you can communicate your brand's value proposition, establish trust with your target audience, and differentiate yourself from competitors.

What do our copywriting services include?

At Soscify, we customize our approach and outputs to meet the specific needs of your business. Whether it's collaborating on blog posts, writing product descriptions, creating online guides, or producing lengthy content pieces, our personalized strategy has proven successful in generating significant revenues for our clients.

Additionally, we offer a range of website copywriting services that include:

In-depth keyword research

As part of our copywriting package, we conduct extensive research on valuable keywords related to your industry, products, and services, as well as your target audience. After consulting with your team and analysing the results, we can create engaging website content for you. Our services include attention-grabbing skyscraper pieces and persuasive sales copy that will make your brand stand out.

Compelling copy

Having well-written and professional website copy is crucial to ensure the success of your business. That's why we have a dedicated team of copywriters and copy editors with diverse industry backgrounds, ranging from technical to non-technical. This allows us to match your business with an experienced and knowledgeable copywriter.

Our team conducts thorough research into your industry to guarantee the accuracy of your content. Additionally, we adhere strictly to your brand guidelines to empower our copywriters to develop focused copy that captures the interest of your target audience and results in conversions.

Smart SEO content

Our team not only creates captivating content for your website, but we also specialize in optimizing it for search engines. We strategically incorporate relevant keywords into your copy in a natural way to improve your website's online visibility and expand its reach. By using this feature, your website can rank higher in relevant search results and attract valuable traffic.

For instance, let's say you have a blog post that compares bungalows and duplex apartments. We can add the keyword "bungalow vs. duplex apartment" to optimize your post and attract your target audience via popular search engines like Google, Bing, and Yahoo.

Website integration

To get your content noticed, posting it on your website is vital. That's why our website copywriting services include webpage implementation. Once your team approves the content, our team will upload and publish it on your website. Depending on the web copywriting services you choose, our renowned design team can also create visuals to complement your content.

Dedicated project supervisor

At Soscify, our expertise lies in creating personalized strategies that cater to your unique needs. Our services range from website copywriting to content marketing, all designed to help you achieve your goals. To ensure that we deliver the best results, we assign you a dedicated account manager who takes the time to understand your business, industry, and objectives.

Our approach is one-of-a-kind and has proven to be highly effective. By gaining insight into your company, your account manager can create a distinctive and data-driven plan that has helped our clients generate high-quality leads.

In today's fast-paced world, your potential customers have a short attention span, akin to that of a goldfish. You only have about 6 seconds to capture their wandering attention. This is where our team of professional copywriters comes in. We use a proven strategy to create engaging content that resonates with your target audience and sparks their interest.

Our content plays an essential role in guiding your potential buyers through their journey towards making a purchase. So, if you want to convert your website visitors into loyal customers, our professional copywriting services are just what you need.

Our web copywriting services

If you want to learn more about our website copywriting services, you can explore the details of each of our service offerings below. Our comprehensive breakdowns provide all the information you need to make an informed decision about which service is the best fit for your needs.

SEO copywriting services

When it comes to researching a product purchase, the search engine is the primary tool for over 70% of businesses and 80% of consumers. Our SEO copywriting services focus on creating website blogs and articles that can attract users in the early stages of the buying process and guide them towards making a purchase.

We perform extensive research on your target audience to ensure the effectiveness of your original articles and blog posts. Our team understands their needs and preferences, and we create content that not only resonates with them but also aligns with your digital marketing goals.

Our copywriters optimize your content for search results by strategically including relevant keywords that match your topic. For example, if you have an article about garden maintenance, we may insert the keyword "garden maintenance ideas" in some paragraphs.

Integrating relevant keywords into your content helps increase your website's visibility for related searches relevant to your business. If you're a gardener, publishing a blog post on garden maintenance can help you reach a portion of your target audience.

Expert sales and technical copywriting services

Our sales and technical copywriting services are tailored to meet your unique needs. Whether you're updating existing service pages or adding content to new ones, our expert digital marketers will create a content and keyword strategy specifically crafted for your service pages.

Our skilled copywriters will then create copy that is reader-friendly and search engine optimized, aimed at improving your website's search result rankings and driving high-value traffic to your site. This persuasive copy is designed to maximize conversions for your users.

Similar to our SEO copywriting services, we take the time to understand your business, industry, and target market, enabling us to develop a personalized strategy that aligns with your goals. We work closely with your in-house team to ensure seamless integration into your existing operations.

Our service is an excellent option for businesses in any industry, targeting any market or selling any product or service.

E-commerce product description copywriting services

We understand that each business has unique requirements, particularly across various industries. This is the reason why we provide website copywriting services tailored to product descriptions. For instance, if you operate an e-commerce store, our services can greatly benefit your team by ensuring that all of your products possess compelling, informative, and SEO-optimised product descriptions.

Our copywriting services can help you generate descriptions for your products and improve their search rankings for high-traffic keywords. This can attract more potential customers to your website. Our copywriters conduct thorough research on your product's features, uses, and market to ensure maximum impact. The result is a copy that converts and drives your business forward.

Long-tail content copywriting

Long-tail content is incredibly valuable to both online shoppers and search engines alike. It effectively attracts and retains readers on your website by addressing specific questions or providing solutions to problems. This type of content typically includes actionable details to keep users engaged. One of the key benefits of long-tail content is its ability to maintain a high ranking over time, which can greatly benefit your website's visibility and traffic.

Maximise your website potential with professional copywriting services

You have a unique value proposition. But guess what? So do all your competitors.

To stand out, it's important to maximize your website's potential. Our team can help by creating copy that is filled with relevant keywords, has a compelling voice, and ranks well in search results.

We specialize in creating attention-grabbing headlines and killer calls to action that can significantly influence conversion rates.

We have developed tactics and approaches through experience and studies that yield results, including:

  • Effective navigation
  • Accessibility for all users
  • Structured information architecture
  • Well-formatted content that is easy to scan
  • Informative and magnetic headlines
  • good internal linking
  • Killer call-to-action phrases

At soscify, our professional writers combine the power of tested approaches with a creative flair that readers can't resist.

We can help you showcase your distinct value proposition and create smart SEO content that will attract prospective customers. With only a few seconds to leave a lasting impression on visitors, we'll make sure your copy is insightful and powerful.

Internet marketing services at Soscify that include professional copywriting

The digital marketing industry's global value was estimated to be approximately 332 billion U.S. dollars in 2020, as per Statista's report. Moreover, it is expected to surge to 517 billion U.S. dollars by 2023.

Given that numerous companies utilize various Internet marketing techniques, it's unsurprising that many enterprises invest in their website, social media, and online advertising campaigns.

That's why we provide SEO writing services at no extra cost in conjunction with several of our digital marketing services. You can collaborate with our expert team to create content for your social media accounts, pay-per-click (PPC) advertising campaigns, and other initiatives.

Discover more about our digital marketing services including SEO copywriting:

Pay-per-click (PPC) advertising

Investing in our PPC services comes with copywriting for your advertising campaign, featuring traditional business language. This type of copy is essential for discussing the numbers-centric nature of PPC, where you pay for traffic, convert it, and get your investment back. It's a direct, no-nonsense language that gets the job done.

We can adapt our SEO copywriting services to match your preferred brand voice and tone. Whether you need straightforward language for some industries or a more casual tone for your blog, we've got you covered.

Our versatile copywriting team is dedicated to impacting your bottom line, and we measure our success by the results we achieve. So, whether you're looking for a laidback voice for your blog or a no-fluff tone for your service pages, we can meet your expectations.

Social media copywriting

Our range of social media management services includes professional copywriting tailored specifically for social media platforms.

Compared to the formal tone of your website and ad copy, your social media profiles should have a more casual and relaxed approach. Take a look at our social media pages as an example - we adopt a more laidback and conversational tone that is in line with the casual and social nature of Facebook, Twitter, and Instagram.

Social media is all about building an audience and creating a connection, rather than just focusing on maximizing sales or returns. Therefore, our copywriting for social media places a greater emphasis on concise, creative and engaging posts that resonate with your audience.

When it comes to social media, it's important to strike a fun, light-hearted and conversational tone - in most cases. To ensure maximum impact on your target audience, we conduct in-depth research into their social media preferences and behaviours, allowing us to craft highly effective and engaging posts that will capture their attention.

SEO copywriting

Improve your website's ranking in search results and make it more compelling for both humans and search engines with our technical copywriting services. As search engines keep releasing newer and more advanced algorithms, it's important to adopt a sophisticated approach to SEO copywriting.

Our team creates top-notch content that is rich in keywords, original and reader-friendly, thanks to our expertise in crafting texts that meet the latest search algorithm ranking guidelines. Investing in our professional SEO copywriting services allows you to get content that aligns perfectly with your brand voice and target audience.

Landing page copywriting

Landing page copywriting services involve creating persuasive and effective content for a specific web page that is designed to convert visitors into customers. A landing page is typically a standalone web page that is created to achieve a specific marketing or promotional goal, such as increasing sales, generating leads, or promoting a particular product or service.

Crafting an impactful landing page requires the creation of attention-grabbing headlines, persuasive language, and call-to-actions that persuade visitors to take a specific action, like making a purchase or filling out a contact form. The main goal is to produce content that is informative, and engaging and highlights the unique benefits and features of the product or service being advertised.

As a professional web copywriting agency, we conduct extensive research on target audiences, including demographics, interests, pain points, and buying habits. This information is then used to craft copy that speaks directly to the audience.

Why is web copywriting so important?

If you're considering investing in website copywriting services for your company, here are five benefits to keep in mind.

  1. Improves search engine rankings

    Your company's efforts to optimize its content for search engines may not be enough for Google, Bing, and other search engines. Nowadays, these platforms prioritize providing the most valuable and informative content to their users. Therefore, your website may not appear on the first page of search results if it doesn't offer high-quality content to users. Our team can help you create such content and boost your website's ranking.

  2. Builds trust and credibility

    Crafting compelling website copy can enhance your credibility and foster trust among your target audience. By showcasing your expertise and offering valuable insights, you can position yourself as a prominent figure in your industry and earn the confidence of potential customers.

  3. Customers rely on search to make purchase decisions

    It's important to understand that most of the visitors who land on your website are likely coming from a search engine or another website that has linked to yours. Research has shown that around 80% of users use search engines like Google to search for new products. Therefore, if you want your website to rank high on relevant search results, it's important to have content that is optimized for both search engines and humans. To achieve this, you may need the help of professional SEO copywriting services.

  4. Communication

    Quality online content is essential for consumers as it provides them with answers to their queries, recommendations for their future purchases, and comprehensive information about the products or services they are interested in. Without engaging and informative content, it becomes difficult to convince potential buyers that your business is the right choice for them. Fortunately, our experienced copywriters can help you overcome this challenge.

  5. Google grades content

    Google relies on crawlers to find and index webpages all over the internet. However, it also employs search quality evaluators who assess websites, often by evaluating their content. A low evaluation can negatively impact your website's ranking in search results. Therefore, it is crucial to produce high-quality content for your website.

  6. Content delivers results

    Content marketing is a highly effective approach that generates three times more leads than traditional marketing. Moreover, 70% of consumers prefer learning about businesses through articles rather than advertisements. If your company is struggling with time, our content marketing and website copywriting services can help you create and maintain your content strategy.

  7. Enhances user experience

    Good website copywriting can enhance the user experience by making it easier for users to navigate your site, find the information they need, and take action. A clear and concise copy can help reduce confusion and improve user engagement.

Partner with a top-notch web copywriting agency today

Want a website showcasing valuable and relevant copy that captivates visitors and keeps them hooked? Look no further.

Soscify stands as the trusted provider of professional copywriting services, boasting seasoned writers and a wealth of industry expertise. We deliver exclusive content meticulously tailored to your business's unique needs, finely optimized to align with the precise search terms of your target audience.

Collaborating with our team goes beyond enhancing your website – it's a revenue-boosting opportunity you don't want to miss.

Your burning web copywriting services FAQs

Do you have further questions about our web copywriting services? Here are some common queries raised by our clients. If you don't find the answer to your question, please check our general FAQ page or for further information.

What are website copywriting services?

Businesses can benefit from professional website copywriting services, which provide high-quality content for publishing on their website. These services can offer a variety of content formats, such as blog posts, whitepapers, and more. Depending on the specific service, the content may include multimedia elements like images or GIFs, as well as search engine optimization techniques to improve website visibility.

What is the difference between website copywriting and content marketing?

Website copywriting focuses on creating written content specifically for websites, while content marketing is a broader strategy that involves creating and sharing valuable content to attract and engage a target audience. Website copywriting is often a component of a larger content marketing strategy.

What should I expect from your website copywriting process?

Our website copywriting process typically begins with an initial consultation to discuss your brand message, target audience, and goals for the project. We will then conduct research and develop a content strategy before creating the actual copy. You will have the opportunity to review and provide feedback on the copy before it is finalized.

What should I look for when hiring a website copywriting agency?

When hiring a website copywriting agency, it's important to consider several key factors. Firstly, ensure that the agency has relevant experience in creating website copy for your industry or niche. This will help them better understand your business needs and target audience. Secondly, check the agency's portfolio and previous work to evaluate the quality of their writing style and whether it meets your expectations.

Additionally, your website copy should be optimized for search engines to improve its visibility and ranking, so look for an agency with SEO expertise. Effective communication skills are also crucial for the agency to understand and convey your brand message accurately. Be sure to choose an agency with transparent pricing that fits within your budget, and ask for client references and feedback to understand the quality of their services.

Finally, before hiring a copywriting agency, it is important to discuss the timeline with them and make sure that they can deliver the content within your desired timeframe. By considering these factors, you will be able to find a professional agency that can provide you with high-quality website copy to meet your specific business needs.

  • Hello there. How can we assist you?

  • Schedule a FREE expert session

  • Get in touch with us - We are always here for you!

  • Join us!